There are many decisions to make when it comes time to print. Which paper to choose? What colour? What dimensions?
One of the biggest decisions is whether to print a particular project on a digital or offset machine.
The benefits of digital printing
- Ideal for small print runs
- The project to be printed is immediately in your hands
- A reliable and more affordable print sample (proof)
- Very easy to adjust and great for personalizing your print
- Most commonly used for printing flyers, newsletters, brochures, ID cards, postcards, invitations
Advantages of offset printing
- It's cheaper for larger print runs
- Very high quality
- Perfect match of colors
- Greater flexibility in choosing colors, paper and greater finishing capability
- Used for printing special boxes, catalogs, books, posters, flyers, etc.
The question remains, which of the two processes is better?
It depends on the job given. If you want a project done quickly and in a small circulation the choice is digital printing. And if on the other hand you want something of high quality and in large circulation then the right choice is offset printing. But certainly neither of these two methods will disappoint you.
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